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Nosipho Simelane goes from student to boss

Written by More Matshediso

When Nosipho Simelane (27) completed her National Diploma in Film and Television at the Tshwane University of Technology (TUT) in Pretoria in 2019, she became a determined entrepreneur.Nosipho Simelane runs a multimedia company and is focusing on creating jobs and inspiring other women.

Simelane, who was born in Newcastle in KwaZulu-Natal and now lives in Midrand, is the founder and owner of Nos Creationz, a multimedia business that has been rendering videography, film, photography and graphic services since 2018.

“It all started when I freelanced for gigs, when I was a student,” she says.

To add to her qualification, Simelane acquired further skills and knowledge by shadowing professionals at Vision View Productions.

“I told myself I would not work for anyone else, because I wanted to be my own boss and inspire other women to do it for themselves, no matter where they come from or what their circumstances are,” says Simelane.

“I want to be a millionaire and I believe this goal can be achieved easily when you have your own brand,” she adds.

Nos Creationz has already created two permanent and 12 temporary jobs, and provides services to clients across South Africa.

“I want it to be global one day,” she says.

Simelane approached the National Youth Development Agency (NYDA) and was afforded an opportunity to attend its business management training course.

“I also received a business grant from the NYDA in 2020, which I used to buy equipment. It helped me a lot because I no longer have to rent equipment. I own it now and it feels awesome,” she says.

Simelane also applied to and was accepted into the NYDA Voucher Programme, which assists young entrepreneurs by providing one-on-one business development support. This enabled her to establish her website.

Although her business has done well so far, Simelane says it has been under financial strain due to the Coronavirus Disease pandemic. To recover, the business is focusing more on its digital marketing service, which is its main source of income.

Simelane encourages young women to explore various business opportunities that they can pursue, instead of waiting for job opportunities, so that they can fight poverty and unemployment.

“Do what you love. You have to be hungry for it. Perseverance is key. In the end, always know the end goal of what you want to
do and touch lives,” she says.

For more information about how to apply for NYDA funding, call 087 158 6345 or email info@nyda.gov.za.